BET and Tyler Perry later this month will announce a new subscription streaming offering, a source familiar with the plans confirmed to Deadline.
There are more than 200 streaming services in the U.S., many of them seeking to replace waning carriage fees and advertising revenue with subscriptions. As technology and viewer habit and choice evolves, the traditional pay-TV bundle continues to show signs of strain, forcing media companies to explore new business models.
Source: BET And Tyler Perry Team For New Subscription Streaming Entry Launching This Fall – Deadline